About Us
A Note From Our Founder
My name is Alay Yajnik, and my passion is enabling law firms and attorneys to build successful law firms. Lawyers perform life-changing and business-changing work, but it often comes at great personal cost. Many lawyers work too hard for too little and are more stressed than other professionals.
It doesn’t have to be that way.Since 2013, we have been helping law firms and lawyers fill their books with great
clients, while enabling them to take weeks of vacation each year. In each case, we have
found that a customized approach is the fastest, easiest, and most reliable way for our
clients to overcome their business challenges and to achieve their goals.
Our Values
We live our firm’s values, which are:
- Clients First
- Commitment to Excellence
- Relentless Improvement
- “Tie-less” Authenticity
- Leverage Technology
- Stay Classy
Law Firm Success Group is designed to be the fastest, easiest, and most reliable way for members to overcome their business challenges and achieve their goals
Testimonials
Ivette Santaella
Lawyer Business Advantage has helped turn our law practice into a business. They have dedicated a great deal of time and energy helping 3 women lawyers learn how to market, strategize, plan and manage a business to make us more successful. We highly recommend Lawyer Business Advantage to any attorney who is starting out a business or who needs help growing their business.
H.L.
I highly recommend Lawyer Business Advantage to other solo and small firm attorneys. Alay understands the challenges we face, and has a range of solutions to fit different attorneys and different goals. Since working with Alay, my monthly revenue has grown significantly and I am well on my way to having my best year ever. We were able to achieve these results without being overwhelmed or overloaded. Not only is he a knowledgable business expert, but he cares about my success and acts as my personal board of directors.
Lubna Jahangiri
Alay is an experienced and competent business coach. He is naturally insightful with a laser sharp understanding of the issues faced by most small business owners. His Lawyer Business Advantage techniques have helped me grow my business, stay focused, manage my time and organize my schedule. He is dedicated to his clients and passionate about helping businesses achieve their highest potential. He is wise and trustworthy. I highly recommend Lawyer Business Advantage.
Sara Raymond
I’ve recently completed Lawyer Business Advantage’s business development course. It was engaging and really fueled the fire I need to make my business grow. I’ve had some of my best months financially since beginning this work, and the clients have been flowing in. I feel that the investment (both of time and money) was well worth it. I look forward to seeing what more comes of working with Lawyer Business Advantage.
Jay Roadarmel
Alay, thank you for your web course. The content was excellent and helped me determine the key strategies and tactics needed to grow my law practice. My revenues are up substantially. More importantly, I’m confident I have the plan needed to grow my practice while maintaining the excellent service my clients have come to expect.
Terry Church
I am a solo practitioner in the East Bay. I have been working with Alay Yajnik since I started my practice over two years ago, and his advice and support have been invaluable in facilitating the growth and success of my practice. Recently, I attended Lawyer Business Advantage’s all-day Strategic Marketing Workshop in San Francisco.
Kathleen (Kass) Day-Seiter
I attended Alay’s Strategic Workshop this past week which was fantastic! Alay worked us through our vision, our motivations, and how to attract and keep great clients. He provided hands on tips one can incorporate immediately into practice for keeping organized and on point which allow an attorney to be more productive
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